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If you already have a new business or want to make a business, there are two basic types of business, namely business to business (B2B) and business to customer (B2C). Both B2B and B2C have very different types of effective content strategy, business models, ranging from the customer segment, marketing strategy, capital, to how your business plans in the future.

Now we will try to explain first what is the difference between B2B and B2C, then we will discuss how different marketing strategies are. In addition, we will also discuss how B2B and B2C marketing tips are then how to sell the business to the company. But before that, in order, the Writer team will invite you to know what B2B and B2C really are.

What is business to business or B2B?

Business to business or B2B are transactions that are carried out electronically or physically and occur between business entities one to another. When you see what is thick, B2B is the sale of the product or service provided by the business and is intended for other businesses, not the customer.

For example, you have a culinary company engaged in catering. Then because the business you have is a large enough catering business, so you have a target market for the company. So your catering service is for companies that have quite a lot of employees, this is called B2B because your business or service is for other companies. If your catering business is for individuals or groups, that … Read More . . .

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Is Your Website Mobile Friendly?

Does your business have a website? Of course, it does, doesn’t all business have websites? How about being mobile friendly? Do you even know what being mobile friendly is? According to an article, Google recently rolled out a search algorithm that ranks if your site is mobile friendly. How can you know if your site is mobile friendly if you do not know what mobile friendly is? A mobile friendly website is a smaller version of your website. It is a website that looks great when viewed on a small smartphone screen versus a large desktop screen. Some companies not only have a mobile site to go along with their regular website but they also have a mobile app that can be downloaded. Basically, you want to be sure that you get your service and or product in the hands of your customers any and all ways that you possibly can. According to an article, there are around 1.2 billion people around the world that are using their mobile devices such as smartphones and tablets to access the web. Remember, if you want your business to be able to compete with the other businesses than you should consider the following: more people today access the internet from mobile devices than desktop computers, mobile websites mean more traffic, mobile websites and social media marketing complement one another, mobile websites provide your customers with a better experience, scales and conversion are better on mobile websites, it’s preparing for the future, … Read More . . .

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Best Outside the Box Gift Ideas

How many times have you wanted to show your gratitude or celebrate a great occasion by giving someone the perfect gift? It is always nice to receive something thoughtful, and it’s even better when you can give a gift that is a bit different than what someone would usually receive. It all depends on how well you know the person and what your relationship is, but no matter who you are buying for, everyone can enjoy some of the items below.

A Potted Plant

Flowers are always a nice surprise when you want to say thank you or wish someone well, but sometimes they seem a little cliché. Not only are they a typical choice but they are temporary. If you want to impress someone and show them how you really feel, get them a potted plant. This is a great option because you have a range of choices. You could easily purchase a nice flowering plant to brighten their space year-round, but most flowering plants require a little bit of care. For those who may not want to pay as much attention to their new gift, opt for a cactus or succulent that needs very little upkeep. If you really want to go the extra mile, you can gift a plant that gives back, like a vegetable or their favorite herb.

Seasonal Fruit

We have all felt the twinge of jealousy you get when your coworker receives an edible arrangement or gift basket. These are always fun to give … Read More . . .

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